For coffee drinkers

A coffee alternative that still tastes like coffee

Most things sold as a coffee alternative ask you to accept something thinner, sweeter or stranger. This is roasted cacao — the bean chocolate comes from — ground and brewed in your own machine. Dark, unsweetened, and close enough to the real thing that most people drink it black.

★4.8 · 1,151 verified reviews
20 mg of caffeine a cup
100% cacao. One ingredient.

Same press, same grinder, same mug.

A coffee alternative that still tastes like coffee

Why it works where other swaps do not

It behaves like coffee in the kitchen

Two scoops, water off the boil, steep and pour. French press, drip machine or pour-over — whatever is already on your counter. Nothing new to buy and nothing new to learn, which is usually where a switch falls apart.

It tastes bitter, and that matters

Unsweetened cacao is dark and roasty with a real edge to it. That is the whole reason it holds coffee's place: the alternatives that fail are the ones that taste like a treat when what you wanted was a strong black cup.

Roasted by people who only do this

We made the first brewed cacao and have been roasting it longer than anyone else in the category. The roast is held to a profile by software we wrote ourselves, so the bag you buy in March tastes like the one you bought in October. In a single-ingredient product, consistency is the product.

1
ingredient on the bag
Roasted cacao. Every batch destoned after the roast, so the only thing in your cup is cacao.
~20
mg of caffeine in an 8 oz cup
Against about 96 mg in the same size cup of coffee, on USDA figures. Unlike coffee, it is a number that holds.
Coffee: FDA, Spilling the Beans, converted to 8 fl oz. Choffy figure is our own measurement, 2.4–2.6 mg per fluid ounce.

“I was surprised that this French roast really tasted like coffee. I drank my coffee black, and this is perfect without any sweetener. Has a nice clean finish and satisfies my coffee cravings.”

Kathleen Thomas · verified buyer

Where people usually start

Three roasts, darkest to lightest. Coffee drinkers almost always start dark. Nothing to brew with yet? The Starter Kit adds the press.

Most coffee likeEcuador French Roast Choffy Brewed Cacao

Ecuador French Roast Choffy Brewed Cacao

$51.95
Size

Ecuador French Roast in the size most people settle on. Rich, smooth-finishing, with aged wood and a little smoke.

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Best first orderFrench Roast Variety Set Choffy Brewed Cacao

French Roast Variety Set Choffy Brewed Cacao

$47.95 $54.85 save $6.90

Ecuador, Nigeria and Ivory Coast at the same French roast — the darkest and most coffee-like we make. Three estates side by side, for less than one large bag.

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No French press yet?Choffy Brewed Cacao - French Roast Starter Kit

Choffy Brewed Cacao - French Roast Starter Kit

$71.99 $82.84 save $10.85
Color

The same three French roasts as the set — Ecuador, Nigeria and Ivory Coast, 10 oz each — plus our 14 oz tumbler press, a French press and travel cup in one. Everything you need to brew on day one.

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Brew it once. If it is not for you, tell us and we will make it right.
Questions

Before you switch

Does it really taste like coffee?

Close. Dark, roasty and unsweetened, with a deeper cacao note underneath that coffee does not have. Our French roasts are the most coffee-like of the three, and they are where we would start you.

How much caffeine is in it?

Around 20 mg in an 8 oz cup, against about 96 mg for the same size cup of coffee on USDA figures. Not zero — and worth knowing, because coffee will never give you a figure that steady.

Do I need new equipment?

No. A press, a drip machine or a pour-over all work. If you would rather not measure anything, the single-serve cups are compatible with Keurig® brewers.

Is it sweet, like hot chocolate?

Not at all. There is no sugar in it. Add some if you want — most people stop wanting to after a week.

Which roast should I start with?

If you drink your coffee black, a French roast. If you want something rounder, a Dark. If you are not really a coffee drinker, a Medium.

Reviews

From people who made the switch

4.8★1,151 reviews on site
5.0★Google
4.5★Amazon
4.5★Walmart

Google, Amazon and Walmart figures last checked 11 September 2026. The on-site figure updates itself.

★★★★★

“All are a bit more coffee-like than I was expecting. Smooth and just the right amount of bitter.”

Michael Hart · verified buyer
★★★★★

“I've forsaken both coffee and tea for Choffy in the morning. One cup gives me the perfect pick me up that feels like a hug from the inside.”

Hanmi Meyer · verified buyer, on Ecuador Dark Roast
★★★★★

“I love the smooth dark chocolate roast. Great flavor and a comforting hot drink in the morning or evening. I like putting a little half and half in it.”

Lynda Simmons · verified buyer, on Ecuador Dark Roast
Ecuador French Roast Choffy Brewed Cacao

Roasting cacao since 2006

We made the first one and we still only make this. Every batch tasted before it ships, every batch destoned after the roast.

Shop every roast →
$51.95